Brian Tippy: Keys to a Great UX

Every business wants to create the ultimate customer experience. It’s no different on the Web. It’s called UX or User Experience. UX is an art and a great UX designer can be hard to find. Brian Tippy has been studying UX for quite some time now. What makes a great UX? How much time should I spend creating the UX? At what point do we start working on UX in the product cycle? Those questions and others were answered.